I'm Joelle Riffle, a Boston-based graphic designer and I believe that design can be a means to cultivate connection, empathy, and growth where creativity and love are most needed, on the margins. I work with small businesses, organizers, advocates, and artists on websites, brand identities, fundraising materials, exhibitions, publications, presentations and reports, and more to support their practices.

Joelle Riffle | Boston-based freelance graphic designer

MASS Design Group Brand Materials

Lead graphic designer at MASS Design Group, developing project collateral, fundraising materials, annual reports, and more for the non-profit architecture firm. See more.

MASS at Ten | Fundraising Materials

826 Boston Marketing Materials

Program materials, fundraising campaigns, and event posters for the literacy nonprofit.

826 Boston Program Material Design

JQD Salt Website Design

A storytelling website for a new-old food brand. See it live.

(under)REPRESENT(ed) Exhibition Design

All the materials for an exhibition and event series for and by alumni of color at Parsons. See more.

(under)REPRESENT(ed) Exhibition Design

thanksartists.club Website Design

Pop-up website designed to shine a light on Boston's artists and makers. See it live.

Thanks Artists Club Website Design

I'd love to collaborate with you on your brand identity, website, brochure, annual report, newsletter, exhibition, book cover, album art, business card, merchandise, event materials, and more. Get in touch. 

Brand identity update and toolkit of assets for Cleveland Bazaar, the Midwest craft fair icon. See more.

Holly Corey logo design

Logo design for activewear brand, Holly Corey. +

Logo design for Parole Preparation Project, an organization which supports parole-eligible incarcerated people prepare parole applications.

Not Going Back conference design

Brand identity design, conference materials, swag, and graphics for Not Going Back, a convening at The New School on Inauguration Day 2017.

Website design that tells the story of WV Headstart supporting their mission to "speak with one voice" with West Virginia families.

Website design and brand identity provide a strong presence for immigration attorneys, Kayi and Wilkes.